Back to the Basics
Oliver Rousteing, the Creative Director of Balmain, just announced that the brand is “looking to bring back its Parisian DNA” by returning to the haute couture world! Balmain’s last couture show was in 2002 when Oscar de la Renta was the Creative Director. Planning to showcase at Paris Couture Week in 2019, this will be the fashion house’s first couture collection in 16 years!!
Recently, Oliver Rousteing has dabbled in different markets that have helped Balmain reach a wide audience, specifically with H&M and Victoria’s Secret, so it was no surprise when he added that he wants Balmain to experiment with accessories, fragrance, and cosmetics in the future.
If this isn’t exciting news enough - Oliver Rousteing has a documentary in the works, which is being directed by Anissa Bonnefort and produced by Canal Plus, that should also release in 2019! Bravo!